Welcome to Poetry, an emporium that caters for the sophisticated woman looking for unique, one-of-a-kind designs and wares; a place that makes the whole shopping experience a thoroughly enjoyable one.

Poetry was founded by a small group of people who share a passion for making things that inspire the imagination. Besides the locally-produced items you'll find in stock, its team of discerning buyers source an eclectic assortment of objects from across the world, bringing them back to South African shores to be proudly displayed and sold in Poetry stores nationwide.

The store concept appeals to shoppers who seek exclusive, original garments and trinkets. In an age of mass-production and commercialisation, Poetry has become a destination for well-read and well-travelled women looking for items that can?t be found on the shelves of every second retailer.

Stepping into a Poetry store is a treat for all the senses. An array of garments, accessories, ornaments and more catch the eye the minute you enter, and the open, spacious layout means you're able to find what you?re looking for, easily and comfortably. Gentle, soothing music creates a relaxing ambience while the scents of delectable soaps, oils and other pampering goodies fill the air. The diverse textures, from the solid wooden cupboards, to the soft cashmere jerseys and silky voile blouses they house; as well as the array of exotic lotions and potions are guaranteed to provide an exhilarating tactile sensation.

A recently added feature is the Poetry gift registry, which manages the giving and receiving of gifts for weddings, birthdays and anniversaries. As a gift registry owner, customers can create and maintain their registry online with the Poetry website, or in any Poetry store. As a guest, you can search for the appropriate gift registry or insert the registry code to access the wish list of your friend or family member.

In addition, you can also shop via Poetry's online shopping facility, allowing you to browse through the wide selection of quality items from the comfort and tranquillity of your own home. The Poetry website, designed in much the same vein as the elegant stores, has been created to make your shopping experience as smooth, simple and enjoyable as possible.

Visit Poetry's website here!